Product Leadership
MY HOUSE
App
Digital transformation
“MiCasa” is an example of our ability to adapt.
We led the creation of a product to digitize a report. Turning it into a service that generates new opportunities from the data.
SERVICES
Strategy
Research
Design
Product
DELIVERABLES
Roadmaps
User Journey
Prototypes
User testing
Interviews
Design system
Rebranding
YEAR
2023-2024
Focus on the lifetime value
What we achieved
Digital transformation
With MiCasa, we transform a data-filled PDF report into an interactive and visual app that allows users to easily explore key information about their homes or properties, make quicker decisions, and discover opportunities such as energy efficiency improvements or property appreciation.
MiCasa not only presents data but also transforms it into actionable tools that open up new business possibilities.
Focus on the experience
Thanks to the work of our user experience team, we managed to turn data into real improvement opportunities.
Validate with the client
We conducted multiple interviews with real users, which allowed us to understand their needs, expectations, and pain points when interacting with their home information.
This process helped us adjust the design and functionalities of the app so that it truly meets what they value, ensuring that the product is useful, easy to use, and relevant from the very beginning.
70
%
Conversion
International team.
Team in different geographies. Business and data in Spain, developers in Romania, strategy and product design between the United Kingdom and Spain.
Discover. Create. Measure.
With our method, you will build only what you need. We have demonstrated it with startups and with large companies.
WHAT OUR CLIENT THINKS
Thanks to this application, we have discovered other potential business verticals.
SERVICIOS
We create value.
We create value from data, discovering relevant opportunities for your users.
9 out of 10
Users recommended it.
