{"id":87967,"date":"2024-11-05T13:36:12","date_gmt":"2024-11-05T13:36:12","guid":{"rendered":"https:\/\/icarus-hs.com\/mi-casa\/"},"modified":"2025-03-27T09:35:24","modified_gmt":"2025-03-27T09:35:24","slug":"mi-casa","status":"publish","type":"page","link":"https:\/\/icarus-hs.com\/en\/mi-casa\/","title":{"rendered":"Mi casa"},"content":{"rendered":"\n
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Product Leadership<\/p>\n\n\n\n

MY HOUSE<\/h1>\n\n\n\n
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App<\/h1>\n<\/div><\/div><\/div>\n<\/div>\n\n\n\n
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Digital transformation<\/h3>\n\n\n\n

“MiCasa” is an example of our ability to adapt<\/strong>.

We led the creation of a product to digitize a report. Turning it into a service that generates new opportunities from the data.<\/p>\n<\/div><\/div>\n\n\n\n

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SERVICES<\/h3>\n\n\n\n

Strategy<\/p>\n\n\n\n

Research <\/p>\n\n\n\n

Design<\/p>\n\n\n\n

Product<\/p>\n<\/div><\/div>\n\n\n\n

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DELIVERABLES<\/h3>\n\n\n\n

Roadmaps<\/p>\n\n\n\n

User Journey<\/p>\n\n\n\n

Prototypes<\/p>\n\n\n\n

User testing<\/p>\n\n\n\n

Interviews<\/p>\n\n\n\n

Design system<\/p>\n\n\n\n

Rebranding<\/p>\n<\/div><\/div>\n\n\n\n

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YEAR<\/h3>\n\n\n\n

2023-2024<\/p>\n<\/div><\/div>\n<\/div><\/div><\/div>\n<\/div><\/div>\n<\/div><\/div><\/div>\n\n\n\n

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Focus on the lifetime value<\/h2>\n<\/div><\/div>\n<\/div>\n\n\n\n
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What we achieved<\/p>\n<\/div>\n\n\n\n

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